I saw this product at the store again, so I decided to buy it again. Personally, I like it more than the Nanbu Senbei from Iwate. It's nice that they use ingredients from Hokkaido as much as possible.

I borrowed the toilet at Takeda Seika in Kita-ku, Sapporo. I can't just come out quietly, so I might as well buy some side dishes. It's almost the weekend starting tomorrow. Knowing myself, even if the weather is bad, I'll probably go out and end up getting takeout again. So, I'll skip the side dishes. Oh, I found some senbei (rice crackers) at a confectionery shop in Sapporo. It's a nice bonus. I bought two of them. One is made from peanuts, which is more crispy than crunchy, with a good aroma. The other one is made from pumpkin seeds, also crispy with a nice aroma. The texture and taste are slightly different, but both are delicious rice crackers.

On a certain weekday, I had the opportunity to visit a confectionery shop located next to a factory in Kita-ku, Shin-Kotoni 12-jo. The shop has an old-fashioned feel and is compact, but the shelves are filled with a variety of products. From the menu that day, I picked out a few items that caught my eye, taking into account my budget. "Kinako Nejiri (discounted item for 150 yen)" was a soft treat coated with green kinako powder, with a sweetness that would pair well with strong green tea. "Butter Senbei" had an oval shape and a nostalgic taste, with a crispy texture, a hint of butter flavor, and just the right amount of sweetness that would go well with milk. "Ezo Thick Senbei (65 yen)" had a cookie-like thickness and crunch, a good level of sweetness, and a nice roasted peanut flavor. "Stone Oven Baked Senbei (304 yen)" looked like traditional southern rice crackers, but upon closer inspection, the base dough was milder, with a subtle sesame flavor, making it light and easy to enjoy. Overall, these nostalgic snacks reminded me of treats from my grandmother's house. Thank you for the delicious experience.

I purchased the Sapporo specialty confectionery "Ezo Thick Baked" this time as well. The main ingredients are mainly from Hokkaido. The thick baked confectionery comes in a pack of 12 pieces and has a crispy texture. It goes well with peanuts, and the sweetness is also moderate and delicious. I would like to buy it again if I come across it.

Today, I bought these "Ezo Thick Baked" cookies, a famous confectionery from Sapporo. The ingredients are sourced from Hokkaido. Each bag contains 2 cookies. The cookies are crispy, with a good combination of peanuts, and the sweetness is just right, making it a delicious treat that doesn't get boring.

Today, I purchased a snack that looks like a Nanbu Senbei called "Ezo Atsuyaki". It cost around 160 yen for a pack of 2. This particular one had peanuts in it, but they also had other varieties with different nuts. When I tried it, it tasted like a cookie version of Nanbu Senbei. It was quite filling, and using ingredients from Hokkaido, it really captured the regional flavor. It was delicious, so I would definitely buy it again if I come across it.

This is a peanut senbei made from cookie dough. It is similar to the "Mamegoro" from Iwate-ya, a southern senbei store. The ingredients used are Hokkaido-produced wheat flour, sugar, milk, and chicken eggs. The illustration on the package shows a fisherman fishing for salmon.

Cookies mixed with beans like senbei can be seen in various places. This one is a masterpiece made with cashew nuts, Hokkaido-grown wheat, sugar, milk, and eggs. It's all about local production for local consumption. Hokkaido sugar may not ring a bell, but the other ingredients are definitely top quality. So, the senbei is also top quality. The sweetness of the senbei is a subtle sweetness that brings out the sweetness of the wheat flour, milk, and eggs rather than the sweetness of the sugar. The contrast of the saltiness of the cashew nuts ultimately blends the sweetness of the cashew nuts and the sweetness of the senbei, making it delicious. I think this might be why they didn't use peanuts. Thank you for the meal.

On this day in September 2015, I was working in Shin-Kotoni. During my lunch break, I decided to visit Takeda Seika. It had been a while since I last visited, so I took the opportunity to stop by their small shop located next to the factory. The freshly baked senbei was delicious, and I always make sure to stop by whenever I'm in the area. They have a point card system which is convenient for regular customers. They also offer assortments of cracked senbei at a good price, which I have purchased before. I arrived at the shop around 1 pm and there were already two customers ahead of me. I parked my car as one of them was leaving with their senbei purchase. Inside the shop, there was a variety of senbei on display, and I bought the classic Nanbu senbei, as well as the Elm senbei made with fresh cream. Although they didn't have cracked senbei that day, I was informed that there were some available but in limited quantity at the factory. I debated whether to come back in the evening since I was working nearby all day, but decided to save it for another time. I bought the senbei for home, and the aroma was so inviting that I couldn't resist having a piece in the car. The Nanbu senbei with the fragrance of peanuts was delicious. It may not be exceptionally outstanding, but freshly baked senbei always taste great. I look forward to visiting again when I run out of senbei. Hopefully, they will have cracked senbei next time!

In June 2016, carbon footprints were added to the Southern Rice Crackers sold at the co-op. Each cracker emits 366g of carbon dioxide, which may seem surprisingly high considering the process of kneading flour, baking the crackers, packaging them, and transporting them to the store. The accumulation of such detailed data is important, and it is respectful that this information is being displayed. On August 19, 2014, I visited the company that produces the popular co-op brand "Hokkaido-made stone oven-baked sesame salt southern rice crackers," which are also great as souvenirs. The company is located on Shin-Kotoni 6th Street and offers direct sales. The traditional rice cracker factory is in the middle of a residential area near the windbreak forest in Shin-Kotoni. I found a small sales outlet in a small office building, where sesame rice crackers were popular. I purchased sesame rice crackers (16 pieces, ¥220) and regular sesame rice crackers (16 pieces, ¥274). The taste was as delicious as always, similar to the co-op brand. The sesame rice crackers had slight variations in shape and distribution of sesame seeds, but they were still enjoyable. I wished I could have visited the factory, but I understood that they were busy. The co-op brand has interesting packaging designs that creatively highlight the product features.

While shopping, I passed by a factory that I visited during a school field trip many years ago. I remembered how they gave us each a piece of rice cracker after the tour, but I didn't get one. This memory inspired me to visit the factory again with my family. We ended up at Takeda Seika, drawn in by the many smokestacks on the building. It had been about 40 years since I last visited a factory like this. The peanut rice crackers are my favorite, but unfortunately, they were sold out due to sudden popularity after being featured on TV. I ended up buying butter rice crackers and peanut rice crackers instead. Enjoying them with tea, I couldn't help but reach for a second and third piece. The interesting thing about factory stores is that they sell unique items you don't typically see. For example, they were selling the "ears" of the peanut rice crackers for 100 yen. It's fun to experiment with different ways to enjoy them, like floating them in soup or dipping them in meat sauce. I hope to get my hands on the peanut rice crackers next time!

Residential street rice cracker shop ♪ @ Sapporo Takeda Seika November 3, 2010 Theme: Gourmet Hokkaido Sapporo In a residential area in Shinkotoni, there is a factory and direct sales store, "Takeda Seika." The company sells rice crackers mainly to supermarkets in the region, and the factory in Shinkotoni has a direct sales store attached. The products sold at the direct sales store are basically not outlets, but genuine snacks. The direct sales store limited items are the often sold out "cracked rice crackers" and "rice cracker ears" (bag on the left in the lower image). Unfortunately, the "cracked rice crackers" were sold out this time, but the "rice cracker ears" purchased were only 100 yen and surprisingly delicious with a variety of rice cracker ears included, easier to eat than the genuine ones, with good volume. It is recommended. Next time, I will aim for the "cracked rice crackers." Recommended degree ★★★★☆ shop information >>> Takeda Seika Sapporo City, Kita-ku, Shinkotoni 12-6-8-2

They sell cheap senbei with broken shapes or senbei ears at this shop, but these items tend to sell out quickly. So, if you go expecting to buy them cheap, you may be disappointed as only regular priced items are available. It's best to go early to get the discounted items, but since they open at 8 am, it's difficult for me to go that early. However, once when I went around lunchtime, I was able to buy some items that were being packed onto the shelves. Senbei ears are like the broken parts of Nanbu senbei, but they have a nice texture and are quite delicious. It may be a bit hard to find for first-timers, but it's fun to go there occasionally and buy various things.

I happened to come across this place by chance the other day. I heard that they have been on TV before. The area around the shop smells really good. The smell is important at any shop. It makes the food taste even better. Today, I tried their rice cracker set. It had sesame seeds in it, just a normal rice cracker. But not many people dislike rice crackers. It seems like this shop has been open for a long time. It must be well-loved by the locals.

Southern senbei, miso senbei, ginger senbei, kinako nejiri, and nakayoshi amesen... and so on. They are also sold in supermarkets and online, but I always purchase them here. According to the shop owner, "Occasionally, supermarkets have special sales that are cheaper..." but compared to supermarkets, I am satisfied with the fact that there are a wide variety of options, you can sample them, and you can purchase small amounts of your favorite ones. They sometimes sell senbei with broken shapes or irregularities at a discount. You can get a lot of them for prices like ¥100 or ¥200. The unique charm of a direct sales store is irresistible. They are simple snacks, but delicious.

This is a manufacturer that produces rice crackers and roasted soybean flour twists seen in supermarkets like Seikyo and Marusho. They are located off the 6th street in Shin-Kotoni, towards the Tonden side. They have a direct sales office open only on weekdays, selling neatly packaged rice crackers and roasted soybean flour twists, as well as bags filled with broken senbei for 500 yen each. The entrance is not on the corner, but on a street parallel to the 6th street. Due to the location next to the factory, the entrance can be hard to find when trucks are present, making it a bit difficult to enter at first. The bags of broken senbei contain about a third of ginger senbei, topped with peanut senbei, milk senbei, southern senbei, butter senbei, miso senbei, etc. Simple tasting wheat flour senbei. There is quite a lot in each bag, making it perfect for a snack at home. They also offer small packs of unbroken rice crackers in single varieties (around 5 pieces per pack), convenient for sharing as snacks at work. My grandfather also visits occasionally, but sometimes they run out if you go late. It seems like it's better to go in the morning to ensure getting the broken senbei.

It wasn't an event, but I found "Hokkaido Amazake Senbei" at Seiyu. It's a senbei made by Kosho Sake Brewery using Hokkaido ingredients like sake lees, wheat flour, and beet sugar. The bag has a zipper so you can enjoy it a little at a time. When you open the bag, a gentle sake lees aroma wafts out. The bite-sized senbei, sprinkled with sugar, has a nice texture and a subtle sake fragrance in your mouth. It's elegant and perfect for tea time. Even though I can't drink alcohol, I still found it delicious. I didn't know there were so many types of senbei, like Nambu senbei and Western-style senbei. I'd like to try ordering some if I get the chance. Thank you for the meal.

In my house, we do not make unnecessary expenses, especially when it comes to snacks. Snacks are always expected to be gifts. The snack that was left in the corner of the kitchen table was thought to be thickly baked with peanuts, but it seems to be different. It is a thickly baked snack with pumpkin seeds kneaded in. While snacks with peanuts kneaded in are common, this product from a Hokkaido confectionery company is made with Hokkaido flour, sugar, milk, and eggs. Recently, women are often consuming healthy snacks with dried seeds. This thickly baked snack spreads sweetness in the mouth as you chew. I remember grandparents enjoying similar snacks while sunbathing and drinking tea decades ago. Similar snacks should be sold nationwide, with peanuts being a common ingredient, but pumpkin seeds are rare. Personally, I cannot eat it as it looks too sweet. I opened the package just to see, but I will leave the tasting to someone else. It is difficult to evaluate this snack. It is a product from a company known for making famous southern senbei.

I purchased "Nakayoshi Ame Sen" at the Dosanko Plaza near Sapporo Station! If you feel nostalgic about this, you are truly from the Showa era, aren't you? Do you remember when you were young riding a black bicycle, watching kamishibai (paper picture storytelling), and buying Ame Sen on your way back home? Haha, the packaging wasn't as stylish back then, but it felt nostalgic so I bought it (^_^;) The current Ame Sen's syrup is soft and easy to eat! The old Ame Sen syrup used to harden quickly, stick to your teeth, and was quite difficult to eat, right? The black sesame flavor was strong and it turned into a very delicious rice cracker! Oh, by the way, even though I say that, people with dentures should be careful when eating it! Haha, thank you for the meal!